Navigating the Storm: How Lisa Arneaud Masters Crisis Communications with Unmatched Experience
A Dark Day in Surfside
On a bright June day in 2021, Surfside, Florida was forever marked by an unspeakable tragedy: the collapse of a condominium building that claimed 98 lives and displaced countless others. In the aftermath, the quest for answers began, and at the forefront of seeking justice was the law firm Grossman Roth Yaffa Cohen (GRYC).
Lisa Arneaud: The Media Maven
A dynamic media force, Lisa Arneaud, owner and president of The LA|PR Firm, steps in to amplify the voices of the victims. With a blend of local media savvy and legal acumen, Lisa’s strategic crisis communications helped GRYC secure the most earned media coverage among the 28 attorney team involved in the Surfside litigation. When the billion-dollar settlement was finally reached, the firm’s role in the pursuit of justice was prominently showcased, thanks to the expert efforts of Lisa and The LA|PR Firm.
Crisis Communications: Beyond the Basics
In the world of public relations, many firms can craft a press release or schedule a social media post, but when the stakes are high and the world is watching, having a crisis communications expert is crucial. Lisa Arneaud is that expert. Her ability to quickly assess, respond, and guide the narrative in turbulent times is unparalleled.
From Tragedy to Triumph: Lisa’s Track Record
Before her impactful work with GRYC, Lisa was a key player at the Broward County state attorney’s office, navigating some of Florida’s darkest hours. She was on the front lines during the Marjory Stoneman Douglas school shooting and the Ft. Lauderdale airport shooting, working to balance the public’s right to know with the families’ need for privacy amidst intense law enforcement scrutiny. Her role extended to managing communications around other sensitive issues, including a tragic police-involved shooting, where she bridged gaps between the prosecutor’s office and community activities, diffusing tensions and providing clarity.
From Serious to Lighthearted: Versatility on Display
Lisa’s expertise isn’t confined to the gravest of situations. Her engaging presence has also graced lighter subjects. From discussing Miami Heat games to Jamaican cuisine, Lisa has captivated audiences on PBS, BECON TV, and beyond. Her on-camera situations include hosting vibrant segments like “School Duel”, an academic quiz competition among Broward County students. Her recent adventures took her to the Caribbean, where she filmed the latest season of “Taste the Islands” for PBS and Create TV.
Elevate Your Communication Game with The LA|PR Firm
Lisa Arneaud’s diverse skill set and deep empathy make her an invaluable communicator, adept at handling both the weightiest crises and the most engaging public appearances. Whether you’re navigating a high-stakes situation or seeking to make a memorable impression, Lisa’s expertise is unmatched. For those in need of top-tier crisis communications and strategic public relations, The LA|PR Firm is ready to deliver the same level of excellence. With Lisa’s proven track record and The LA|PR Firm robust capabilities, you can trust that your message will be crafted and delivered with precision, impact, and integrity.
